Coming from humble beginnings, Radiotronic Sdn. Bhd. first opened its doors 30 years ago in 1988 at Lido, occupying only half a shop space and was known as Syarikat Radio TV Elektrik. Equipped with the vision of catering to the electrical business, the latter was founded by brothers, Mr. Chai Gua Fang and the late Mr. Chai Ting Pong, offering their expertise in reparation services and sales of electrical products. Their hands-on approach and the dedication shared between them paved the path to success for the company.

Being well received by their clients and the masses, the duo took their business to a whole new level increasing the spectrum of their services. Thus, on 15th July 1997, Radiotronic Sdn. Bhd. was conceived. Through the years, Radiotronic Sdn. Bhd. withstood the test of time and has grown to become a trusted partner of numerous corporations, educational institutions, government agencies, hobbyists and home-users.

Fast-forward 30 years, Radiotronic Sdn. Bhd. remains competitive and continues to lead in the electrical industry employing over 75 employees. Standing as one of the most prominent and recognised distributors in Sabah, Radiotronic Sdn. Bhd. continues to grow consistently with more than 270 affiliations and retailers.

As the pioneer in the industry, Radiotronic Sdn. Bhd. has become the main reputable dealer of electrical products and electronic components in the whole of Sabah as well as neighbouring region, Brunei Darussalam. With the execution of our annual marketing strategy at the start of every year, we are able to identify and tackle every aspect of reaching out to our clients; those of whom are outside of our area of service.

Today, with the sales and marketing department headed by second-generation, Mr. Ivan Chai, the company has exceeded and surpassed its revenue and sales target and together with his knowledge and technical capabilities, Mr. Ivan Chai is leading the way for the company in modernising as well as digitalising its sales and aftersales structure reaching greater heights and broadening the company’s horizons.